The year 2022 is shaping up to be one of the most diverse in the digital era, with 9 new web design trends to look for. Memphis design, one of the most influential aesthetics of the 1980s, pairs a riot of shapes and patterns. Rejecting minimalism itself, Memphis design brought the design world to a much more colorful, impulsive, and approachable place. Here are some other emerging trends to watch in 2022.
Interaction
As web design continues to become more interactive, companies should pay close attention to the way their website works. Interaction is an important measure of how engaged your site visitors are. When it comes to websites, good interactive designs encourage your website visitors to explore, scroll, navigate, share, and click on your call-to-action buttons. Consumers want personalized experiences and are increasingly demanding of these experiences. Taking this into consideration is a smart way to ensure your web presence stays competitive in the ever-changing world of online marketing.
Immersion
If you’ve been following the latest web design trends, you’ve probably noticed that the 90s artistic style has returned, in the form of simple shape motifs and two-dimensional illustrations, with one shade of color and little depth. One example of a site that uses this design style is the Happy Socks website. Its surreal, abstract aesthetic appeal attracts customers with its unique style and makes shopping for socks fun.
Minimalism
While many designers are tempted to go for bold, feature-rich designs, recent research shows that this type of design is not the best way to engage users. It has been proven that users begin to evaluate web sites within 50 milliseconds of exposure. This method of design allows content to breathe. A flat background with minimal text and visual elements makes the subject matter stand out more. Using typography is an excellent way to make a minimalist design more appealing.
Typography
There are several web design trends in 2019. The most popular trends will be found in the typefaces and fonts used by the websites. In 2021, we will see the popular use of retro and classically-inspired typefaces. It is important to keep in mind that trends come and go. If you’re not sure about which trend is right for you, check out these eight web design trends in 2019.
Dark mode
As the global economy continues to evolve, so has the role of the internet. While not all businesses rely on a web presence, the internet is now the lifeblood of many. With such challenges and opportunities comes the need for rapid adaptation and flexibility. In such a scenario, Dark Mode is a highly robust web design trend that has gained popularity and influence. Fortunately, there are guidelines available online to help you make the most of this powerful new web design trend.
Foreground mark
The Foreground mark in web design trends comes in many forms, including the use of a hero unit. This large section is a powerful dominant element that conveys a message to the user. This type of design is relatively new and can take many forms, including full-screen images and parallax sections. Whether it’s a large photo or an illustration of a flannel board, the Foreground mark can help your site stand out and get the attention of your users.
Chatbots
Bots have many advantages over human customer support representatives. They can answer simple questions and give directions while human representatives can handle more complex queries. Additionally, a bot can also build a personal connection with customers. If you are unsure whether chatbots are right for your business, read on to learn why these programs are so popular with customers. After all, it is in their best interest to be helpful to your customers.
